We are looking for a Facebook Ads Executive to manage our clients’ Facebook + Instagram Ads accounts.
Responsibilities:
- Perform daily account management on Facebook/Instagram Ads for our clients.
- Understand client goals, create and execute strategies to exceed defined goals.
-Provide recommendations and execute strategies for Campaign Structuring, Targeting, Creatives, Betas and other facets of paid advertising as per client goals.
- Generate weekly and monthly client reporting for all major metrics - goals tracking, revenue tracking and other paid advertising initiatives.
- Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of improvement.
- Communication with the team and clients on project development, timelines, and results.
- Work with leadership to explain and modify strategic plans.
- Understand and stay current on industry trends, competitive landscape and the like.
- Give strategic insights on the landing page, ad creative and overall ad performance.
- Handling reporting and analysis of digital activities, providing crucial insights into further sales and marketing opportunities, and effectively communicating this to the client.
- Maintaining the digital advertising budget and track success metrics
- Managing social media ad operations and performance of client accounts, interacting with both internal and external stakeholders.
Requirements
Qualifications:
- Experience in Facebook + Instagram Ads amp; the Ads Manager interface
- Experience in ecommerce paid advertising on Facebook + Instagram
- Experience in Social Media Paid Marketing
- Sound knowledge of Facebook Business Manager
- Ability to learn new industries and new business types quickly and apply this knowledge to internet marketing initiatives and achieving client goals
- Facebook certifications are a plus
- Working knowledge of HTML5, CSS, JavaScript, and WordPress (Coding skills would earn you brownie points)
- Part-timers, freelancers and agencies (that can let an employee on hire) can also apply
- Freshers need not apply. Your resume needs to have at least 1 year of consistent advertising experience.
Soft Skills:
- Excellent communication and interpersonal skills
- Industrious research skills and an aptitude to identify and resolve problems
- Well-organised and is deadline-oriented
- A go-getter with the ability to multi-task for different projects
- Independent - one who takes complete ownership/responsibility of assigned projects
- We do want the above, however, we also want someone who is creative and can have fun at the same time.
Benefits