Social Media Marketing Intern
Toppr, India
Job Description
Toppr is India’s leading edtech company with a mission to make learning personalized. Our adaptive after-school learning app for classes 5th to 12th is used by over 20 million students. We have the widest syllabus support that covers 17 subjects, 22 boards, and 58 exams. We believe each child is unique with distinct learning needs. We are building Toppr as an adaptive platform to increase engagement, optimize learning and improve outcomes for all students. Toppr was started in 2013 by IIT Bombay alumni Zishaan Hayath and Hemanth Goteti and is backed by venture capital firms like SAIF, Helion, Eight Roads and Kaizen.
ABOUT THE TEAM
• We are constantly creating new, enjoyable ways to introduce Toppr to students
• We leverage Toppr’s authority in education with effective communication, engaging social interactions and a strong sense of style and emotion.
• We are the ‘right brained’ capital of talent here, constantly adding color and personality to what Toppr is and does.
ROLES AND RESPONSIBILITIES
• Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
• Execute the team’s vision for social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
• Work with the team to execute new campaigns to develop brand awareness, like promotions and competitions
• Implement the social media strategy plan and be responsible for achieving goals to increase brand awareness and increase engagement • Conduct online competitions/campaigns that promote Toppr as a brand
• Handle the social media accounts by posting new content, replying to users, managing discussion groups, etc. to engage users on different platforms.
SOCIAL MEDIA MANAGERS AT TOPPR
• Are tech savvy and on the top of new social media platforms, tools and trends
• Possess excellent written and communication skills
• Thrive in a fast-paced working environment
• Have solid knowledge of different analytical tools to measure social media growth amp; track performance
Requirements
- Graduate degree in marketing/communication/mass media
- Minimum 3 months internship experience in Social Media marketing
- Hands on experience of Facebook, Twitter, Instagram, LinkedIn, Quora